Jams & Herbs

Package Design

A long time ago jams and herbs were only sold in pharmacies, as were special liquors. So when my mum, as a former Pharmacist decided to create her own special brand of delicious jams and marmalades and herbs she asked me to find a beautiful solution to stand out of all the other jams you can buy at the supermarket. I had so much fun creating those packages and finding the perfect way of presenting her culinary magic. I love working with my mum. What a fantastic ongoing adventure.

Role: Concept, Design, Photography & Postproduction
Client: Jutta Zehetner

Prof. Andrea Zehetner, MA